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Insights

🚀 Tech Startup Lead Generation Tip #15The power of sales and marketing materials

 Tech startup lead generation tip number 15 Having professionally designed, slick sales and marketing materials can...

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Insights

🚀 Tech Startup Lead Generation Tip #14 Optimise your lead gen for mobile users

 Tech startup lead generation tip number 14 Tech companies often overlook the mobile version of their...

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Insights

🚀 Tech Startup Lead Generation Tip #13 Create a value calculator

 Tech startup lead generation tip number 13 Back in tip number 5, I talked about how...

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Insights

🚀 Tech Startup Lead Generation Tip #12 Become a thought leader

 Tech startup lead generation tip number 12. When you’re in a competitive space, simply providing an...

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Insights

🚀 Tech Startup Lead Generation Tip #11 Live chat

 Tech startup lead generation tip number 11. Clients often ask me whether it’s a good idea...

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Insights

🚀 Tech Startup Lead Generation Tip #10 Study Google Analytics Behaviour Flows

 Tech startup lead generation tip number 10. Analysing Google Analytics Behaviour flows allows you to see...

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Insights

🚀 Tech Startup Lead Generation Tip #9 The importance of above the fold

 The importance of above the fold Tech startup lead generation tip number The term “above the...

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Careers

We're hiring a website designer!

To apply for this role, please submit your CV, along with your portfolio to ryan@rocket-saas.io   Competitive...

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Insights

🚀 Tech Startup Lead Generation Tip #8 Don't make me think

👨🏼‍💻 08 Don’t Make Me Think Tech startup lead generation tip number 8 Don’t make me think...

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Insights

🚀 Tech Startup Lead Generation Tip #7 Establish trust with testimonials

 👨🏼‍💻 07 Establish Trust With Testimonials   This may seem like an obvious one, but I’m...

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Insights

🚀 Tech Startup Lead Generation Tip #6: The Power of Landing Pages

Landing pages are powerful lead generation tools which all tech companies should be utilising. A landing page...

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Insights

🚀 Tech Startup Lead Generation Tip #5 Don't assume that you should be promoting your core service

  Many tech businesses fall into the trap of always promoting their core service on their websites...

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Insights

Tech company website sitemaps: The good, the bad and the ugly

A sitemap is the list of pages you have on your website, mapped out to show hierarchy...

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Insights

🚀 Tech Startup Lead Generation Tip #4 Setup and regularly analyse Google Analytics Goals

Google Analytics Goals is a really powerful way to analyse your existing leads. Find out where they...

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Insights

🚀 Tech Startup Lead Generation Tip #3 Don't suffer from Weitus

Tech companies often fall into the trap of talking about themselves and their own technology too much....

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Insights

🚀 Tech Startup Lead Generation Tip #2 The Modern Way to Display Software

How to display your tech software on your website is a tricky one. Many companies fall into...

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Insights

🚀 Tech Startup Lead Generation Tip #1 Free Trial & Book a Demo CTAs

All too often we see tech startup websites with their main call to action of “Contact Us”....

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Insights

3 effective ways to showcase your software and entice leads

SaaS companies often struggle with the dilemma of “how do we showcase our software on our website...

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Insights

3 Common Mistakes Tech Companies Make With Copywriting

A tech company’s copywriting tone and style should be uniformed across all their sales and marketing channels....

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Insights

For those who can ride it out, the tech industry will boom after the 2020 health and financial crisis

With a Coronavirus vaccine estimated to be 12-18 months away and natural immunity at least two years...

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Marketing

Why SEO isn’t always the right digital marketing strategy for your tech company

Being in position 1 of the Google rankings for your top keywords is the holy grail for...

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Marketing

Measuring and understanding your website conversion rate and estimated CPA

Understanding your cost per acquisition (CPA) is critical for any tech company. This is the make or...

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