Insights
At Rocket SaaS, we recently created a lead magnet for a client that generated 80 downloads in...
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Question: What’s the easiest way to get prospects onto sales calls? Answer: By building a friendly, personal...
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If you’re running cold email campaigns that are underperforming or if you’re not converting enough deals in...
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A quick way to improve your SaaS messaging
The number 1 issue I see with SaaS marketing is messaging. Why are SaaS companies SO BAD...
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The trend I’ve seen in why SaaS companies scale or fail
In the past three years, I’ve worked with over 160 B2B SaaS brands, mostly startups. As a...
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5 proven lead gen campaigns for B2B SaaS brands
Exciting news! You are getting first dibs on my new SaaS marketing guide… for free! ...
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3 email marketing tips to convert contacts into leads
My email newsletter has become my number-one driving force for new business. 80% of new Rocket SaaS...
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14 powerful templates that can significantly boost your website traffic and lead generation.
Last week, I ran a copywriting training session for my marketing team, all about how to write...
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This has got to be the easiest way to win new clients
If you want new clients, all you have to do is ask. I’m not talking about asking...
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How to get 1,100 sign-ups at $5.46 cost per lead
I want to show you how the SaaS brand InboxFreedom got 1,100 sign-ups in 5 months at...
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How to get 350 webinar signups with $0 spend
I ran a webinar that got 500 sign-ups. I will show you how I did it...
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3 examples of B2B SaaS hooks and headers to increase your conversions
Do you know what the most valuable digital real estate is in your business? This bit right...
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12 alternate ways to get your SaaS marketing campaign seen
Have you ever created a lead magnet, like an eBook, Webinar, scorecard, etc, and been disappointed with...
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SaaS ads not converting? Here’s my #1 tip.
Are your Google Ads, LinkedIn Ads or Meta Ads not bringing you an ROI? Or have you...
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You should copy the new Slack website
I love the new Slack homepage. In this blog, I will tell you exactly what I love...
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Controversial: AB testing is a waste of time for startups
You’ve probably heard a lot about the power of AB testing on your website and landing pages....
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Giveaway: Steal my retargeting ads strategy
Good news. I’ve got a free giveaway for you. During that weird Twilight Zone between Christmas and...
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5 easy tweaks to 2x your landing page conversions
I’ve worked on hundreds of high-converting landing pages. I confess that most of them didn’t perform particularly...
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Meta ads DO work for B2B SaaS. Here’s why
Pretty much all B2B SaaS clients that I work with start by making the same presumption: “I...
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How to find and win corporate deals
Selling your product or service to a corporate business can smash your sales targets in a single...
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5 marketing campaign ideas for New Year's resolution mindset
HNY! I hope you’re feeling refreshed from the holidays and looking forward to generating a ton of...
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Should you turn your ads off for Xmas?
Should you turn your Google/LinkedIn/Meta Ads off for the Xmas/NY break? Before I get into that, I’ll...
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Deel’s awesome landing page. Copy it.
I came across a brilliant SaaS landing page from Deel that I wanted to share with you...
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You need a marketer. Should you hire an agency or in-house?
Is the marketing department of your SaaS business understaffed, under-resourced or non-existent? You’ve got a decision to...
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Is your website getting traffic but struggling to generate leads? It’s a common problem! You can explore...
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Step-by-Step Guide: Drive Inbound Leads with Benchmarking
This week, I’ve been working on a benchmarking marketing campaign for a SaaS client. It makes for...
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My top 3 SaaS comparison guides that you can copy
Here at my SaaS marketing agency, Rocket SaaS, we’ve been busy creating plenty of comparison guide campaigns...
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My Secret Weapon for SaaS Lead Generation
Before I give you this week’s marketing tip, can I ask a quick favour? If you know...
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How to book 10 extra SaaS sales calls p/m
If you’re a B2B SaaS brand, booking sales calls is the lifeblood of your business. In this...
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7 examples of effective B2B SaaS retargeting ads
Retargeting Ads is the most effective way for B2B SaaS companies to generate leads and grow brand...
