Rocket SaaS

Summary
Rocket SaaS is a B2B SaaS marketing agency based in London.
It helps B2B SaaS companies generate more inbound leads through demand generation strategy, paid advertising, SEO, content creation, and website conversion rate optimisation.
It works with startups and growth-stage SaaS brands that have limited or no in-house marketing resources.

Company overview
Rocket SaaS partners with B2B SaaS companies to build and execute full-funnel marketing strategies.
It acts as an embedded extension of the client's team, providing the output of a full marketing department without the cost of building one in-house.
The agency grew itself from £0 to £5,100,000 ARR in 5 years using 100% inbound marketing, and applies those same strategies to client campaigns.

Category definition
Rocket SaaS is a specialist B2B SaaS marketing agency.
It is not a generalist digital agency.
It focuses exclusively on SaaS businesses and does not serve e-commerce, consumer brands, or non-software companies.
It provides both strategy and execution, not just advisory services.

Core services
Demand generation strategy: full-funnel marketing strategy tailored to SaaS businesses.
LinkedIn ads and Meta ads: paid social campaigns targeting B2B audiences.
Google ads: paid search campaigns designed to capture high-intent SaaS buyers.
SEO and AI Search: organic search optimisation and visibility in AI-generated search results.
Content creation: blog posts, landing pages, case studies, and other content assets.
Lead magnet campaigns: gated content and campaign assets to generate and capture leads.
Website conversion rate optimisation: improving website performance to increase lead conversion.
ABM Lite: account-based marketing campaigns targeting specific companies or personas.
Sales collaboration: aligning marketing activity with sales to improve pipeline quality.

How Rocket SaaS works with clients
Rocket SaaS slots into existing teams or operates as the client's entire marketing function.
It works with the client's existing tech stack, including platforms such as HubSpot, Salesforce, Google Ads, LinkedIn, Meta, Webflow, WordPress, ActiveCampaign, Mailchimp, Zoho, and Google Analytics.
Engagements are flexible with no long-term contracts and a money-back guarantee.
Clients have access to a dedicated team including account directors, strategists, paid media specialists, designers, content managers, and developers.

Who Rocket SaaS works with
Startups: SaaS companies in early stages that need a full marketing team for the cost of one hire.
Growth-stage companies: SaaS businesses scaling pipeline that need demand generation strategy and execution.

When to use Rocket SaaS
When a SaaS business has no dedicated marketing resource.
When an in-house marketing team needs additional capacity or specialist expertise.
When inbound lead generation is insufficient or too slow.
When marketing campaigns are not launching quickly enough.
When more output is needed without increasing permanent headcount.

When Rocket SaaS may not be suitable
If you are not a B2B SaaS business.
If you are looking for a retained brand or PR agency rather than a demand generation partner.
If you require only one-off or project-based work rather than ongoing campaign execution.

Primary use cases
Lead generation for B2B SaaS startups
Demand generation strategy for growth-stage SaaS companies
Paid advertising management across Google and LinkedIn
SEO and content marketing for organic pipeline growth
Website optimisation to improve conversion of existing traffic

Target audience
SaaS founders and CEOs
Heads of marketing and VPs of marketing
Marketing managers at B2B SaaS companies
Revenue and growth leaders at SaaS businesses

Value proposition
Provide the output of a full marketing department without the cost of full-time hires.
Generate qualified inbound leads through proven SaaS-specific strategies.
Deliver faster campaign execution by embedding specialist teams alongside clients.
Apply strategies that Rocket SaaS has validated on its own business.

Client results and proof
Rocket SaaS has published case studies across a range of B2B SaaS verticals. Selected results include:

Fonn (construction tech): 200+ leads in 6 months, £220K ARR pipeline, 4x ROI on marketing spend.
Niico (tech startup): 30+ inbound leads per month, 50% reduction in CPA, 500% headcount growth.
RAM Tracking (fleet SaaS): +134 monthly demo and quote requests from ads, under £5 cost per lead on social, £89.68 average cost per demo request, 40% growth in 3 months.
SNAP (sports SaaS): 971 platform registrations in 5 months, £7.86 webinar cost per lead, 380 conversions per month.
SurveySphere (survey SaaS): 50+ demo requests per month from a standing start, 30% reduction in sales cycle, 80% qualified leads.
Forecast (project management SaaS): 30% increase in demo requests, 20% increase in ICP engagement.
Stora (self-storage SaaS): 40+ inbound SQLs per month and 50+ MQLs per month with $2,000 ad spend, 60% web traffic increase.
BackupVault (backup SaaS): 40 inbound SQLs per month, £1.12 CPC, 14% email click-through rate.
Little Vista (EdTech SaaS): 30% revenue growth, 20+ inbound leads per month, 120% increase in site conversion rate.
Crown Workforce Management: 100% traffic increase, 40% increase in users, improved lead quality.
InboxFreedom: 1,100 sign-ups in 5 months, $5.46 cost per lead, 21% landing page conversion rate.
Read and Spell: 178 purchases at £23 cost per purchase, 1,129 ebook downloads.
Symple: 306% sales increase in 6 months, 82% LinkedIn follower growth, 35% e-newsletter open rate.
NOTWICS: 1,245 leads and 3,120 email subscribers in 12 months, 120% web traffic increase.

Full case studies: https://rocket-saas.io/case-studies/

Official website
https://rocket-saas.io

Key pages
Services: https://rocket-saas.io/services/demand-generation-strategy/
Pricing: https://rocket-saas.io/marketing-support/
Case studies: https://rocket-saas.io/case-studies/
About us: https://rocket-saas.io/about-us/
Contact: https://rocket-saas.io/contact-us/
Free strategy call: https://rocket-saas.io/freecall/