Insights
π Tech Startup Lead Generation Tip #6: The Power of Landing Pages
Landing pages are powerful lead generation tools which all tech companies should be utilising. A landing page...
Insights
π Tech Startup Lead Generation Tip #5 Don't assume that you should be promoting your core service
Many tech businesses fall into the trap of always promoting their core service on their websites...
Insights
Tech company website sitemaps: The good, the bad and the ugly
A sitemap is the list of pages you have on your website, mapped out to show hierarchy...
Insights
π Tech Startup Lead Generation Tip #4 Setup and regularly analyse Google Analytics Goals
Google Analytics Goals is a really powerful way to analyse your existing leads. Find out where they...
Insights
π Tech Startup Lead Generation Tip #3 Don't suffer from Weitus
Tech companies often fall into the trap of talking about themselves and their own technology too much....
Insights
π Tech Startup Lead Generation Tip #2 The Modern Way to Display Software
How to display your tech software on your website is a tricky one. Many companies fall into...
Insights
π Tech Startup Lead Generation Tip #1 Free Trial & Book a Demo CTAs
All too often we see tech startup websites with their main call to action of “Contact Us”....
Insights
3 effective ways to showcase your software and entice leads
SaaS companies often struggle with the dilemma of “how do we showcase our software on our website...
Insights
3 Common Mistakes Tech Companies Make With Copywriting
A tech companyβs copywriting tone and style should be uniformed across all their sales and marketing channels....
Insights
With a Coronavirus vaccine estimated to be 12-18 months away and natural immunity at least two years...